How to Structure Your Email Marketing Campaign

How to Structure Your Email Marketing Campaign

Creating email marketing campaigns can be a difficult challenge, especially when you are unsure of the structure of email campaigns let alone how to go about writing them. There are many different tips and tricks you can Google, and I found this article to be...
Understanding the 3 Pillars of SEO

Understanding the 3 Pillars of SEO

Understand the 3 Pillars of SEO  Fair Warning- This one gets technical! As a business owner or someone who has worked with digital marketing, I’m sure by now you have heard the term SEO. But what exactly is SEO and why does it matter to you and your business?  In this...
5 Simple Steps to Writing Your Brand Story

5 Simple Steps to Writing Your Brand Story

Throughout history, people have always been at the very least storytellers. The Egyptians used hieroglyphics, Native Americans paint and dance their stories, and I’d dare to say that in each family there is one person who tells stories from “back in the day”. The one...
How to name your business

How to name your business

If you are just starting out in business and you haven’t found a name yet, don’t worry! Deciding  to how name your business is an important step so take your time and get it right. If you’ve already named your business and found that it’s just not working for you, it...

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